Leifheit Aktiengesellschaft: ​​​​​​​Leifheit AG supports nationwide 1,000 retirement homes and drives business despite Corona (news with additional features)


Corporate News

DGAP-News: Leifheit Aktiengesellschaft / Key word(s): Miscellaneous
20.04.2020 / 15:00
The issuer is solely responsible for the content of this announcement.

Leifheit AG supports nationwide 1,000 retirement homes and drives business despite Corona

  • 2,000 Profi Floor Wiper systems ready to be supplied to retirement homes
  • Measures implemented to contain the spread of coronavirus within the Group
  • Good start to fiscal 2020 with TV campaigns
  • Announcement of first quarter results planned on 13 May 2020

Nassau/Germany, 20 April 2020 - The Leifheit Group, a leading European brand supplier of household items, donates a total of 2,000 Floor Wiper Profi XL sets to retirement homes in Germany. Through this Leifheit supports the required hygienic standards in retirement homes which are currently more important than ever facing the current coronavirus pandemic. The value of the donation will total over 280,000 EUR. Interested facilities can register themselves from now on through the Leifheit website at www.leifheit.de/de-de/aktuelles/aktion-seniorenheim.

Henner Rinsche, Chairman of the Management Board of Leifheit Group, comments: "People in retirement homes are currently affected in two ways by the coronavirus pandemic: Due to their age, previous sicknesses and living in groups, the residents of the homes are part of the risk group and adding to that, are in many cases almost cut off from their social contacts. Especially in retirement homes the highest degree of cleanliness is mandatory given the risk of infection. As a company we want to contribute to this by supplying 1,000 retirement homes with our Profi Floor Wiper systems for professional and hygienic floor cleaning. In a scientific test, the Leifheit Profi XL Floor Wipers removed up to 98,8 % of the harmful germs on the floor."

Business operations continues without significant restrictions

Within Leifheit Group all necessary measures have been taken to contain the spread of the coronavirus. The numbers of employees working from home has been increased. Production at the plant sides in Nassau, Zuzenhausen and the Czech plant in Blatná continues under compliance of the distancing and hygienic rules. There haven't been noteworthy delays in the supply chain so far.

Henner Rinsche comments on the current business situation: "Especially with the Household segment we had a promising start in the current business year. The TV campaigns in our home market Germany and selected markets within Europe got off to a good start and led to an increase in consumer demand at the beginning of the year. Since March the coronavirus pandemic has significantly changed the situation in retail. Important distribution channels for our products are currently closed and online distributors have geared their assortments towards essential goods for daily needs. This will put a damper on us. On the other side, people spend more time at home with their families, there is an increasing demand for professional cleanliness as well as hygiene and the World Health Organization recommends drying laundry in direct sunlight. Despite the currently difficult market conditions, this opens up opportunities that we want to use - e.g. with the Leifheit Profi Floor Wiper systems and the Linomatic rotary driers, which both received the rating "very good" from renowned testing institutes. Just now we will continue our marketing strategy and are preparing further promotions with our distribution partners."

The announcement of the first quarter 2020 results will be published by the Leifheit Group on 13 May 2020 and will be available at financial-reports.leifheit-group.com.

About Leifheit

Leifheit AG, founded in 1959, is one of the leading European brand suppliers of household items. The Leifheit Group divides its operating business into the Household, Wellbeing and Private Label segments. Leifheit and Soehnle products - two of Germany's best-known household brands - are known for high quality and great utility for consumers. Its French subsidiaries Birambeau and Herby are also active in the service-oriented Private Label segment with a selected product range. In each segment, the company focuses on its core areas of expertise in the product categories of cleaning, laundry care, kitchen goods and wellbeing. The Leifheit Group employs some 1,100 people and operates 15 locations and branches of its own around the world. Leifheit AG shares have been listed on the regulated market (Prime Standard) of the Frankfurt Stock Exchange since 1984. More information on Leifheit is available online at www.leifheit-group.com, www.leifheit.de and www.soehnle.de.


Leifheit AG
D-56377 Nassau
+49 2604 977218

Additional features:

Document: https://eqs-cockpit.com/c/fncls.ssp?u=XYKCKWLMBL
Document title: Leifheit Profi floor cleaning system

20.04.2020 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

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